Thursday, November 18, 2010

Supply Chain Illustration

This is an illustration for a company called Movement Technologies. They deal with supply chain logistics. They needed a visual for their website, and other marketing materials, that would convey the idea that their software provides a new and improved way of doing business. I thought I would share the illustration process from beginning to end.



The first step...After our initial conversation, I provide a rough concept for the client to sign off on. This helps us both get on the same page before I move forward with the fully rendered illustration. 


Next I make an attempt to capture the vision they had in mind. In this case they liked it, but felt is was too artistic, ominous. They wanted something that felt more realistic and identifiable to the client. This conversation lead to the final draft shown above. 


All in all, they were very happy with it which of course makes me very happy.  Thank you for 
taking the time to look, and stay tuned for more to come.

No comments:

Post a Comment